Early on, when we were designing the system, we were faced with a question of "how we are going to present the system". It was very obvious that it had to be like an application, similar to that of buzzom premium. We were using the BP as a base to make all our system UI design and flow. I think we had less option during that time. But now as the system is taking its shape I find that there needs to be a change in the way we look at the system. The problem with traditional application UI is that they look more like a tool than an engagement console. As a result they lose the human value and sense of ownership. So the new UI that I am thinking of needs to be more humanist and more engaging with the user in terms of its capability to guide users to operate and get work done. It has to act like a system where users will invest their time in figuring out their social media opportunities and engaging with users. bexdeep https://www.blogger.com/profile/16426541200154503794noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-1736039820876727851 2011-01-30T01:25:00.001-08:00 2011-01-30T01:25:40.178-08:00 Scripting and its Necessity Every project needs a vision and a creative edge to it. For a long time, I have heard of the importance of scripting in movie industry and importance of planning a project. But what does this plan contain is not being shared by anyone. I think it is something that you learn as you move ahead. For more than 2 years in InRev, I have been involved in many projects and have seen first hand what goes wrong in product development. Its the basic lack of vision and planning. No one knows what must be done. So what is scripting. Well, I have noticed that even in a simple works like creating an animation or making an presentation, you need plans. Because a lot of time is spending in doing things, so guideline is very important. Scripting doesn#39;t have to follow any rules or format. I think its a simple presentation of any idea on a simple pieces of paper which you need to sell to others. Ideas sell, isn#39;t it. I think script is like a short story which you read and see if you like it or not. In that short story you need to capture the essence of project. So I am going to try today to do something like that for a small presentation that I am planning to make. Lets see how it goes. bexdeep https://www.blogger.com/profile/16426541200154503794 noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-1999520473705109254 2011-01-28T13:58:00.000-08:00 2011-01-28T13:53:03.050-08:00 Feature discovery in product design Many designers believe that usability is a key point in product design. So natural interaction is given high priority. Conforming that user will be able to interact with the product. On the other hand, I feel that discovering how to operate is also an important, as much as easy to understand the product. Because we human beings are experimental in nature and have been learning by doing things and figuring out the way. But I don#39;t mean to stress that the process has to be complicated. bexdeep https://www.blogger.com/profile/16426541200154503794 noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-1702508697747032111 2011-01-28T11:50:00.001-08:00 2011-01-28T11:50:08.422-08:00 Social Media is Psychology Psychology! Yes indeed. If you look into the how social media marketing is done than you will find out that every industry and business has same tool and same opportunity. But due to the difference in how consumers interact with the business, the nature of strategies differs in social media. For example, interacting with people in Indonesia could completely differ from that in India. So it boils down to the trend in what affects consumers in large extent. So comes the theory of Psychology. If you can understand the psychology of consumer than you can surely interact with people in social media and gain their attention. As a result, its very imminent that people who have cracked this secret in social media are doing great things. Therefore, my statement that Social Media is Psychology makes a lot more sense. bexdeep https://www.blogger.com/profile/16426541200154503794 noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-225346282737123260 2011-01-19T19:20:00.001-08:00 2011-01-19T19:21:24.076-08:00 Consumer Economy Free Information has given opportunity for consumers to be producers and give rise to different kind of economy. Here each individual has a direct contact with other individuals creating a completely free eco-system. Online medium has leveraged micro-economy to exist which is fueling the economic system. Hence, more and more I have become aware of the revolution that is happening. bexdeep https://www.blogger.com/profile/16426541200154503794noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-4854077689585676264 2011-01-19T01:59:00.001-08:00 2011-01-19T01:59:54.631-08:00 Fabric of Economy Had a very interesting thought on the economy. I call it quot;The Fabric of Economyquot;. Its a basic concept that every human being should have equal economic opportunity in their life. Hence anyone that tries to distort the fabric of economy should be penalized. At the core of economy is the quot;informationquot;. The free availability of information ensures stability in the economy, as far as I am concern. But there are ways in which information matters. Each kind of their information has their own priority and effect on the global economy. What is more important is the stability of the economy and opportunity rather than arguing the openness of the information. bexdeep https://www.blogger.com/profile/16426541200154503794noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-9062474247128492938 2011-01-18T04:57:00.001-08:00 2011-01-18T05:07:07.071-08:00 Comic Style Presentation with Space Conscious There are lots of technique in which comics are being produced and made. The traditional printed comics contains the regular flow of the screen-shots of the story. But once I had seen a video on TED where the comic creator was talking about the concept of spatial in comics and how the internet could revolutionize the comic. I think it will take time for such concept to be widely accepted. As I was going throughnbsp; http://scottmccloud.com/1-webcomics/index.html, it occurred to me that the slide presentation can be used to create a pseudo space where the story can be presented. It will depend upon the the use of arrow keys like Up, Down, Front and Back. But lets see how it goes. The idea is to control the space of the story through the arrow keys. When you press Front, the space will move front and when you click Back, the space will move back. Lets see how it will go. bexdeep https://www.blogger.com/profile/16426541200154503794noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-4387828399064703641 2010-12-30T00:26:00.001-08:00 2010-12-30T00:26:32.578-08:00 Two levels of social monitoring Inception of the Idea Ok. So here are the two different levels of monitoring that can be done on social media. 1. Social Media Space Basically finding out leads and their influence in the social media. Their social media profiles and much more detail. 2. Social Media Channels Measuring the health of the social media channels and their influence in the space. Basically, monitoring the performance of the channels and handling down the optimization techniques. The last one that is present in both is the profile influence analysis. bexdeep https://www.blogger.com/profile/16426541200154503794 noreply@blogger.com 0 tag:blogger.com,1999:blog-5220667602594297892.post-5010709563244898751 2010-12-18T16:19:00.001-08:00 2010-12-18T16:19:44.034-08:00 Intro This blog will be related to all the project ideas and design issues of InRev and other personal project. bexdeep https://www.blogger.com/profile/16426541200154503794noreply@blogger.com 0